Creating Parallel Community Experiences Between Entertainment and MMOs
Moderated by the classic Corey Bridges of Multiverse. Have you been to Virtual Laguna Beach? Notice the difference between MMOs and Virtual Worlds? I guess the difference is that MMOs are more scripted.
Lessons learned by members of the panel:
Rob Pardo of Blizzard - MMOs are just beginning when you put them out! You need to be able to fire on all cylinders and be able to deliver content over time…
Michael Lewis of Cryptic Studios - Same! You have to be willing to support it. These worlds can be huge! You have to have a focus. There is way too much possible to do it all.
Nicholas Beliaeff Sony - How impactful the games are on the people who play them. A couple had met playing a game he was involved with years ago and they wanted the CEO of the company to marry them…
Jeff Yapp MTV - You have to make it easy for people to get into it. Once they’re established they can take off, but you have to make it easy to get into the world.